Hi, I'm Forrest.

I'm a product creator.

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I take products from zero to one and beyond, matching value propositions to customer needs.

About Me

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  • Former Head of Technology, Marketing, & Ancillary ​Revenue at Casata



Creating

User-Centered

Products & Brands

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I'm passionate about deeply understanding the customer and user before determining what solutions they need.

Casata

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Responsive web app for lead generation

iOS & Android mobile apps for residents

CasataStay

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Responsive web app for online bookings, connected to a complex backend management system with dynamic pricing and automated calendar syncing

Snapgood

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Complete cross-platform build on iOS, Android, & web for employee volunteering

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HappyKey

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Home-buying process guide with AI-powered chat for real estate agents to help and engage with their clients

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MaryHayes.org

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Personal coaching booking website & e-commerce store

Areas of Expertise

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SaaS

Co-Founder of two SaaS startups

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Marketing

Recent Head of Marketing for Casata

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Proptech

Assembled 20+ tech vendors for Casata

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E-Commerce

Developed four online shops on Shopify & Wix

Startup Programs

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Accelerators

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Pre-Accelerators

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I'd love to hear from you.

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Please reach out at forrest.hardy@mba.utexas.com, or connect with me on LinkedIn.


Thanks!